Growing a Company
While Earning My Degree
I'm Brianna Stinespring, a sophomore Accounting major at High Point University with a minor in Women's Leadership Development. I also run a company, Parkevo, which I co-founded to make parking easier to navigate. I believe more women should have the chance to build companies, make decisions, and own what they create. I share what I'm learning along the way, from entrepreneurship and investing to content creation, staying active, and self-care.
What matters to me
I grew up in Bel Air, Maryland. What interests me about business is what happens after the exciting first idea: working through the numbers, listening to people, and making decisions when the answer is not obvious. That is why Accounting and entrepreneurship both make sense to me.
I want more women to understand money and see themselves in leadership. There are many ways to have a say in what gets built, whether you start a company, lead a team, or learn to invest. I am still learning too, and I share what I can as I go.
How I am wired
Listen first
The best decisions I have made started with listening. I ask questions, pay attention to what people do as well as what they say, and let that change my first idea.
Take the chance
I do not need to feel completely ready to begin. I prepare, ask for advice, and make the best decision I can with what I know. Then I learn from what happens.
Share what I learn
When I learn something useful, I want to pass it on. I enjoy helping someone get started, giving them room to try things their own way, and seeing how far they take it.
What I am building toward
Now
Build my network
Meet more of the people already doing what I want to do, ask better questions, and keep those relationships going after the first conversation.
Grow Parkevo
Get the first pilot right, learn from how people actually use it, and give High Point a reason to recommend it.
Build my personal brand
Share what I am learning while I am learning it, and build a page people come back to.
Next
Expand Parkevo
Take what works at High Point to more campuses and institutions.
Grow the team
Bring in people with strengths I do not have and give them room to shape what we build.
Get in front of rooms
Start speaking at classes, panels, and events, and get better every time I do it.
Later
Mentor young women
Work with women building companies and stepping into leadership, and stay involved long enough to actually be useful.
Tell my story
Be honest about how this really went, so someone else can picture a version of it for herself.
Help women invest in themselves
Show women how to put money, time, and belief into their own skills, network, and confidence first.
What I am building
Parkevo
Co-Founder · December 2025 – present
Parkevo turns camera feeds into real-time, space-by-space parking visibility. The driver app is designed to show what is open and which spaces are standard, accessible, EV, or reserved. Operators can see how their facilities are used. Our cameras are live at High Point University, where officials are testing the dashboard while our engineers fine-tune the app before public launch. Evan Taylor leads strategy as Founder and CEO. I lead brand and marketing, institutional outreach, product testing, and campus adoption.
How we got here
Evan and I founded Parkevo in December 2025. We began by surveying drivers at High Point, then spent months talking with the people who run parking. Those conversations helped us figure out what each side actually needed before we committed to a pilot.
In April 2026, we won first place and $12,000 at the High Point University Business Plan Competition. We also went to e-Fest in Minneapolis and earned another $4,000. I spent the following months working on Parkevo full time, meeting operators and preparing for our first deployment.
By late August, cameras were live on our first lot at High Point. In September, we became finalists in Texas A&M's AI Venture Velocity Challenge. The next step is to see how people use the product and keep improving it from what we learn.
Campus Ambassador Program
Program lead · 2026 – present
I built our campus ambassador program to introduce Parkevo through students their peers know and trust. Ambassadors create content, answer questions, and bring back feedback before a wider launch.
- Recruited ambassadors at High Point University
- Created campaign guides and a clear process for collecting feedback
- Designed a points and rewards system that recognizes their work
Education
High Point University
I am earning my B.S. in Accounting with a minor in Women's Leadership Development, Class of 2029. I am a Presidential Scholar, a Siegfried Leadership Fellow, and a dual Dean’s List recipient.
On campus I am part of the Women in Business Club, the Venture Capital Club, the Investment Club, the National Association of Black Accountants, and the NAACP.
For Women Who Build
If you’re working on an idea of your own, I hope something here helps you move it forward. I share the decisions I’m making, what I’m learning as I go, and what I’d do differently.
What entrepreneurship has taught me
Ask the people who will use it
Customer discovery has taught me how much I can miss when I rely on my own assumptions. The people using a product know what helps them and what gets in their way. I want to get out, ask good questions, and take their answers seriously. There is always room to improve the idea and the business behind it.
Earn confidence with evidence
It is easier to ask someone to believe in an idea when I can show the work behind it. I have learned to come prepared with what we have tested, what the numbers tell us, and what we still need to figure out. That preparation helps me speak with confidence and gives other people a reason to trust what I am building.
Make the first move
Some opportunities start with a conversation I have to begin myself. Reaching out, asking for advice, or sharing an idea before it feels perfect has helped me meet people and learn things I would have missed. I am learning to take those chances, even when I do not feel completely ready.
The Blueprint
Each note focuses on something specific, from preparing for a pitch to changing an idea after a customer conversation.
An occasional email from me. Unsubscribe any time. I will never sell your address. This is not financial advice.
Get in touch
If you’re building something of your own, curious about Parkevo, or just want to say hello, I’d love to hear from you. Email is the best way to reach me.
Parkevo
The Blueprint
Each note focuses on something specific, from preparing for a pitch to changing an idea after a customer conversation.
An occasional email from me. Unsubscribe any time. I will never sell your address. This is not financial advice.
The fine print
Disclaimer
Everything here reflects my own experience and opinions, for general information only. It is not financial, investment, tax, legal or other professional advice. I am a student, not a licensed adviser. Business and investing carry risk, including loss of capital. Results I describe are my own and are not typical or guaranteed. Some outbound links may be affiliate links, meaning I could earn a small commission at no cost to you. I only link things I actually use.
Privacy
If you join my email list, I collect the email address you enter and use it only to send those emails. I do not sell, rent or share it, and you can unsubscribe any time by replying or emailing me. Ask and I will delete your address. If you email me, I keep that correspondence only to reply. This site has no accounts and never asks for payment information. Links to other sites are governed by those companies' own policies.
Terms
The views here are mine alone. They do not represent High Point University, Parksy Technologies, LLC, or any other organisation I am affiliated with. Outbound links are for reference, not endorsements. Company names and trademarks belong to their owners. The writing and images here are mine; please do not republish without permission. Last updated September 2026.